Jacques Cartier Bridge Interactive Illumination


Client: Jacques Cartier and Champlain Bridges Inc.

Location: Montréal, QC, Canada

Completion date: 2017

Project Team


Jacques Cartier and Champlain Bridges Incorporated

Industry Resource

Ambiances Design Productions

Industry Resource


Industry Resource

Éclairage Public / Ombrages

Industry Resource


Industry Resource

UDO Design


Les Studios Moment Factory Inc.

Les Studios Moment Factory Inc.


In 2017, Moment Factory and six local partners fulfilled a long-held dream 
of lighting up the Jacques Cartier Bridge–an architectural jewel and iconic Montreal landmark. Directed by Jacques Cartier and Champlain Bridges Incorporated, collaborators shared one common goal: to give Montreal a 
new visual postcard and a showcase for the city’s creative and technological vanguard. The collaboration would result in the world’s most-connected bridge, a smart city illumination activated by real-time social media activity and big urban data.


The bridge, now as impressive at night as during the day, is a unifying symbol of the city. The project broadcasts Montreal’s creative expertise to a world seeking solutions that elegantly unite smart-city infrastructure with artistry and design.


At nightfall, the bridge comes to life, expressing the team’s Living Connections concept in two ways. First: the bridge’s interior volume reflects the city’s changing seasons with an ambient colour for each of the 365 days, while the bridge’s exterior is animated by light particles driven by real-time social media that tags Montreal. These particles are influenced by data pulled from the day’s weather, traffic, news and mood.