Torre de la Flores

Submitted by Jim Hirschfield


Client: SunMetro

Location: El Paso, TX, United States

Completion date: 2018

Artwork budget: $250,000

Project Team


Jim Hirschfield

Jim Hirschfield and Sonya Ishii, LLC


Sonya Ishii

Jim Hirschfield and Sonya Ishii


In Northeast El Paso there had once existed a tall blue pyramidal structure built to announce the Sunrise Shopping Center. Until it was torn down, it served as a major landmark and icon of Northeast El Paso. Finding inspiration in the lore of the blue icon, we celebrate the fields of poppies that cover the surrounding hillsides in spring with over 600 yellow disks attached to the blue structure.


It was important to the community of Northeast El Paso that the work of art placed in the Transit Center was a work that would act as an icon for the area, and a work that they would be proud to represent their community.


We worked closely with the Museums and Cultural Affairs Department, Sun Metro and the architecture firm EXIGO. We also met with the El Paso community to understand hear their perspective on the project.