



Client: Museum of Contemporary Art, Zagreb
Location: Zagreb, Croatia
Completion date: 2011
Project Team
Artist
Danielle Roney
Industry Resource
Jeff Conefry

Overview
Installed on the 400-foot media architectural facade of the Museum of Contemporary Art Zagreb, OPPOSING VIEWS presented the visualization of conflict and debate through biofeedback, sensor driven, real time video programming.
How ideologies and emotions interrelate was examined within the context of conflict, with an emphasis on how the ideologies of the few impact the many. The construction of conflict took shape in the form of public debate, between two citizen participants of opposing views. Biofeedback sensors created data based on their emotional fluctuations and translated that impact into real-time video distortions.
Goals
Commissioned through the International Symposium on Electronic Arts (ISEA) Istanbul 2011 and the Museum of Contemporary Art Zagreb, the goal of the project was to provide a dynamic spatial dialog between site, power structures and the examination of public debate to present new avenues of communicative infrastructures in the public realm.
The custom integration of the work spanned the three-story LED facade system and engaged a major pedestrian and transit corridor of the City of Zagreb in dialog with the museum as interior and exterior civic space.
Process
The artist team coordinated closely with the Museum of Contemporary Art, Zagreb and ISEA Istanbul media arts curators to integrate the custom software system into the existing architectural facade. Participants were identified through the curatorial staff and their civic associations. Each group of volunteers selected their own topics of debate, ranging from the role of the museum within gentrification, urban planning and cultural destination development goals to the significance of photography in national identity structures. All debate sessions were recorded and later translated as part of the archival process.
Curator Lanfranco Aceti contributed a signature statement reflecting the artistic vision of architectural embodiment at the core of civic life in an accompanying catalogue published by Leonardo Electronic Almanac.
The International Symposium on Electronic Arts (ISEA) Istanbul 2011 and the Museum of Contemporary Art Zagreb presented, Opposing Views within the program: Dislocations, as part of the Official Parallel Program of the 12th Istanbul Biennial.
Curators: Lanfranco Aceti and Tihomir Milovac
Partners: Borusan Muzik Evi and Kasa Gallery
Debate Participants Shown:
Marijeta Karlovic | Vladimir Tatomir
Bella Rupena | Vanja Rudic