Client: Leviathan/Nike
Location: Shanghai, China
Completion date: 2016
Project Team
Artist
Kamil Nawratil
Volvox Labs
Other
Javier Cruz
Volvox Labs
Artist
Zyia Zhang
Volvox Labs
Overview
VVOX was invited by creative agency Leviathan to engineer the interactive system for the Nike Test Stride exclusive event for media and VIPs in Shanghai, China.Interactive Engineering of NIKE Obstacle Course
Goals
The goal was to create an interactive obstacle course for a 170-foot-long competitive Nike race. Custom software was created to be used on Microsoft Surface Pros. The software allowed VIPs to register their name, email and also trigger activation of the course. A photosystem was also developed and placed in the obstacle course. It automatically snapped an image that was displayed alongside each runner's stats, shown on a 30-ft wide digital victory scoreboard. Custom software allowed Brand Ambassadors to easily monitor each runner's performance and stop the course as needed. Lidar sensors placed throughout the course were programmed to track human motion, triggering amazing real-time visuals.