Client: Bosch Rexroth, MCI Germany, raumHOCH

Overview

The synchronized kinetic and digital installation “Moving Patterns” visualizes the intelligent correlation of physical and virtual processes at Bosch Rexroth. Inspired by Bosch Rexroth’s design language called moving patterns, two kinetic installations represent the brand appearance as moving physical elements. One installation shows a choreography combining kinetic patterns and digital equivalents to depict the intelligent correlation between physical processes and their virtual simulations. The other installation enables a playful interaction with the brand by capturing the visitors contour and transferring it into abstract physical movement. At regular intervals, a synchronized swarm of kinetic and virtual moving patterns draws the attention across the whole fair booth towards the stage.

Goals

The goal of this commission was to transform Bosch Rexroth's design language in an abstract, physical experience. Additional to highlighting the connection between the virtual and physical world, visitors also were able to interact with the kinetic sculpture in a playful way.