Client: Visit Denver, the convention and visitors bureau, Denver, CO, USA

Overview

The City of Denver, through its Convention and Visitors Bureau, commissioned us a 110 foot tall tree with dynamic lighting program and different light shows as the main attraction for its holiday season program. The tree, denominated #MileHighTree in consistency to the Denver’s city slogan (the Mile High City), is located in Sculpture Park right next to the Center for Performing Arts.

The conic tree surface is covered with 60.000 LEDs that display through pixel mapping the different light shows created in relation to the music programme.
The metal tree structure is fully accessible with the possibility to host up to 120 persons at the same time. The public can therefore contemplate the light and sound shows from the outside and, creating a fully immersive experience, from the inside.

Goals

A 110 foot tall tree. The tree is accesible. Visitors can contemplate the light and sound show from the outside and, creating a fully immersive experience, from the inside.

Additional Information

Please see video and additional information on our website: Brut Deluxe