Bon Secours Urban Farm / Food Access

Submitted by WGF Studios

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Client

Location: BALTIMORE, MD, United States

Project Team

Creative Director, designer, muralist

Whitney G Frazier

WGF Studio

Consultant

Michael Rosenband

Requity, Inc.

Muralist

Crystal Micriotti

Muralist

Naomi Hanna

Muralist

Paige Orpin

Muralist

Kenneth Clemmons

Overview

Cohesive visuals and branding for urban farm, large scale exterior murals on walls and shipping containers, two food delivery trucks with additional signage for markets to address food desert – no nearby fresh foods or markets, illegal drug activity, violence, neglected/vacant lots.

Goals

IMPACT:
300 families in surrounding neighborhoods receive fresh food deliveries on a bi-monthly schedule, 4 local artists employed to create food truck designs and other murals on site, increased visibility of the urban agricultural program

Process

Attending Bon Secours Community Works meetings with stakeholders, hiring local artists of color as assistant painters, community arts engagement through mural painting, visual research of history of the neighborhood to be included in designs for murals