As an entry experience, two-hundred and fourteen 4’x8’ glass panels form a curved 120' x 80' Welcome Wall that visitors walk through at this casino’s entry. A cavity behind each frosted glass panel is backlit from a LED color-changing flood, while a pair of LED color-changing pixels aiming directly at the glass provide variety and 3d depth, for a direct, punchy view of continual layers of color. A resolution in scale with the wall results from the combination of wash and pixilation.
The entry from the parking garage is essentially the "back door" to this casino, yet most patrons enter through these lower doors or catwalk. This became our solution for an exciting, anticipatory first impression. Each of the 642 fixtures are individually programmable for a highly kinetic display that greets patrons with excitement and anticipation. Computerized abstract routines suggest realistic fire or rain, dynamic patterns in color plays, slow flows, jackpots of gold, explosions, color palettes, spirals, and a multitude of rhythms. The experience continues while crossing the pedestrian bridge, as colored “sticks” in the ceiling dance and flow in choreography with the wall. Even with so much animation and vibrancy, LED technology allows for the greatest possible efficiency and minimal maintenance.
Working closely with the Architect and client, numerous concepts were debated. A 6-panel mockup was created to demonstrate the "pixel and wash" concept to give the wall depth and texture. Working with a systems integrator, over 60 minutes of unique content has been created.
Casino marketing personnel want a digital billboard for marketing messaging, but the client was convinced to keep this entry experience artistic and fun.
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CODA: Collaboration of Design + Art
The global online community that celebrates design projects featuring commissioned artworks.
[ manifesto ]
Art matters. Attention to the details of our environment leads to love of place, which brings us to take responsibility for the spaces where we live and work. And by extension, the people with whom we live and work. And by extension, to our local communities, our cities, our nations, and our world.
We champion the role of artists in our society. We need artists to provide us with inspiration, creativity, and imagination, and to help us envision a better world.
Architects and designers know that remarkable design can change everything. They connect the dots across disciplines, collaborating with artists to make the world a more beautiful place. They are the ultimate patrons of the arts.
In the process, design professionals promote imagination and creativity, and through their commissions, make original art integral to and accessible in people's lives.
Art in our public and private spaces helps us fight ordinary buildings, ordinary streets, ordinary cities. We celebrate the extraordinary.
The architecture of our buildings and the design of our interiors affect our happiness and well-being. Each of us deserves a daily dose of inspiration.