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FAÇADE FESTIVAL 2016, was an immersive and dynamic projection mapping experience that transformed the Robson Street façade of the Vancouver Art Gallery, with the work of five Vancouver-based contemporary artists from August 30th to September 5th, 2016, with a special finale presentation by Go2 Productions.
Goals
This public art project featured newly commissioned works by Eric Metcalfe, Barry Doupé;, Rebecca Chaperon, Renée Van Halm, and Chris Shier and was organized by the Burrard Arts Foundation (BAF) in collaboration with the Vancouver Art Gallery. In addition, technical mentorship was provided to all the featured artists by projection mapping specialists, Go2 Productions.
Process
Each featured artist specialized in different styles and mediums ranging from ink prints to painting, and digital lighting animations to video inputs and distortion effects. Go2 Productions' digital artists thoroughly enjoyed working with each of the contemporary artists in translating their work into a very successful projection mapping experience. The artists got to see what their final presentations would look like on Go2's four-foot model of the Art Gallery building. For Go2's finale presentation, the team used exquisite time-lapse flower footage by famed cinematographer, Louie Schwartzberg, integrated and augmented with colourful animations.
Additional Info
An estimated 35,000 people attended the projection mapped show, with the hashtag #FacadeFest reaching over 70,000 people. This project won a 2017 CODAaward in the Institutional Category.
Video
Façade Festival
Duration: 2:08
Public Art installation for Burrard Arts Foundation that had an attendance of 35,000
Art matters. Attention to the details of our environment leads to love of place, which brings us to take responsibility for the spaces where we live and work. And by extension, the people with whom we live and work. And by extension, to our local communities, our cities, our nations, and our world.
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