Drawings for American Standard - CODAworx

Drawings for American Standard

Submitted by Lyn Horton

Client: American Standard

Location: Minneapolis, MN, United States

Completion date: 2014

Artwork budget: $25,000

Project Team

Artist

Lyn Horton

Interior Designer

Mary Douglas Drysdale

Art Consultant

Cross Mackenzie Gallery

Overview

Lyn Horton's art was the designer's first choice and the room was designed around seeing the art. The pieces are initially viewed above the desk, but are dramatically and purposefully reflected in a large mirror. Technically, this was a commercial project, even though it was the design of a residential bathroom. The interior designer wanted to express architectural luxury and redefine American Standardā€™s idea of Americaā€™s bathroom, to a new consumer base.

Goals

This series of art was selected, to command attention and provide a modern counterbalance. The design’s white and crisp aesthetic provided the canvas to see Lyn Horton’s work, while each further decorative touch is in support of her usage of black and white.

Process

The interior designer, gallery, and artist worked collaboratively on the project. After the designer, Mary Douglas Drysdale and American Standard agreed on the designer’s plan and concept, the designer contacted Cross Mackenzie Gallery and artist, Lyn Horton. The designer communicated drawings and photographs to the gallery and artist. Although, the designer requested a certain size and sequence of repeats, the artist had full control of color, contrast, and motif. The designer was responsible for hanging the art and providing art direction to the photographer to capture the effect and visual relationships desired.

Additional Information

The use and placement of Lyn Horton’s art pieces are at the core of the project's success, artistically, architecturally, and as a vehicle to communicate the desired luxurious value.